2008 Blog Archive

Posted by Jason Harling on Saturday 1 November 2008

Blog Introduction

Welcome to the breeze Marketing (BM) Blog.

We intend to publish articles and comments to this blog on a fairly regular basis to keep you updated, informed and entertained about a plethora vaguely related to marketing and the digital environment.

Posted by Jason Harling on Saturday 15 November 2008

Marketing in a recession

Marketing in a recession is a challenging and highly topical area of debate currently, and too often companies are confusion advertising, just one small part of the advertising mix, with the more powerful holistic approach that a strong marketing strategy can bring. Businesses should be looking to ensure they have utilised all their own assets to the best of their abilities before hoping to line the pockets of less scrupulous organisations.